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January 25, 2012

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Trainer Janna Ritacco knows when it’s time to send clients on their way.

Trainer Janna Ritacco knows when it’s time to send clients on their way.

The off-the-track Thoroughbred wasn’t happy in his own skin, whether in his stall or out, with other horses or without. The owners—long-time friends of trainer Janna Ritacco of Greenville, S. C.—wanted him fed three times daily.

“They were irritated and I was frustrated and stressed,” says Ritacco, who has focused on Pony Club and eventing for 11 years. With 25 regular clients and a steady riding school business, she also hosts birthday parties for additional “easy” revenue. Ritacco leases the multi-functional property of Riverbend Equestrian Park, home of Greenville Foothills Pony Club.

Her problem horse and its owners ultimately vamoosed to a better fitting program. Ritacco knows it won’t be the last parting of the ways—she is keenly aware when a client should move on in dressage (one of the disciplines she teaches). “At early second level, I refer them to a friend. They still jump with me, so I’m not completely saying ‘goodbye,’” she says.

To a better place

So how do you cut the tie? You can’t hope the client just goes away. One option: Say “I have limited time and I’m unavailable for lessons.” “We have different training philosophies and they don’t jive.” “This isn’t working, and it isn’t safe.” When moving a client on, the goal is to keep the peace if possible—it’s a small (horse) world.

Does this scenario sound familiar? Attorney Rachel McCart of Equine Legal Solutions recalls a fearful rider in a class with other more confident riders: The lone ranger usurped the trainer’s time and others felt understandably slighted. That trainer called her professional contacts, found a more suitable program and supervised a smooth exit with few ruffled emotional feathers, thus preserving the relationship.

When you’re absolutely, positively ready to part ways, serve the client with a 30-day notice. It’s considered polite and more importantly, covers your legal bases, says McCart. But what if it’s ignored and they stay?

“Boarding clients especially may not want to leave what they feel is the best place for them or their horse. Maybe they like the location, amenities,” McCart says.  

Tough love

Donald Trump says, “It’s not personal. It’s business.” However, the training relationship is by nature personal, says McCart. “As the termination date approaches, ask the client what their plans are, take their temperature. Are they really leaving? Ask them what you can do to facilitate the move. Maybe they don’t have a trailer, and you can offer to take the horse elsewhere.”

A trainer can terminate the contract—also releasing themselves from liability—and make sure the boarder is gone by the termination date, but you need to make clear they are still obligated to pay. “Boarders may think, ‘We have no contract, we don’t have to pay,’” McCart explains.

And a boarder who doesn’t leave “poisons the well,” she says. “You can take the hard line when they say ‘Make me leave.’ You can say, ‘We don’t have a contract any more, and because the contract is terminated, you don’t have a legal right to be here—paying or not.”

When day 31 occurs, you can then insist, “You have to move. If you persist, I’ll call law enforcement,” says McCart. A sheriff who comes once will be pleasant, although irritated knowing he has real criminals to pursue, she observes. “Call the sheriff a second time: That never fails to work.”  

The take-away message: Look inside yourself, be honest, and recognize when a situation is just not working or when a client might have outgrown your services. The goal is to keep everyone happy, including yourself, and to keep the lines of communication open. After all, no-one likes an unhappy ending.

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January 25, 2012

Comments (3)

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Stored Belongings

And make sure that the client removes everything they own when they leave. I had a client and we mutually agreed that she needed to leave. As requested, I had the deposit refund check ready for her on the day she "moved". Unfortunately, she left an ATV (I knew about) and claims that she also left tack (I didn't know about) because she ran out of space and time. She cashed the deposit refund on the day she left to pay the deposit at the new barn and is now returning 4 months later to retrieve her ATV and tack. And it could get "messy" because we have no idea where this "stored tack" might be.

Patti B more than 1 years ago

Sending clients on their way

I choose to think of it as not a good fit rather than a failure. I agree that the horse world is a small one and reputation is very important but that works both ways. You risk losing established clients that are a good fit for your barn or potential clients that are considering a move when you have an owner/horse that takes more than their share of your time and attention on a regular basis.

Joe Burke more than 1 years ago

Just be sure. . .

Just be sure that you've done your best by these people and their horse, avoided prejudice, tackled their issues to the best of your ability and offered alternatives such as sale and replacement before sending them away. This is business and most of us need more, not less. If your barn is bulging now, you're lucky but one must be very careful to avoid a reputation for failure of any kind. Asking a client to leave because you think their horse is unworthy suggests that you failed to make it so.

Catherine Cloud more than 1 years ago

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