A successful expansion of your boarding services begins with planning and preparation.

Offering services that aren't included in monthly boarding fees can bring additional revenue into your equine business.

Here are some tips on determining whether you can profitably add another lesson horse to your program.

Whether you purchase horse treats or make them yourself, make sure they are healthy for your equids.

There are several ways to provide heated water in winter to horses, but be prepared with a backup in case your primary method doesn't work.

Quality slow feeders are an investment, but spending a bit extra up front pays off in the long run by making your hay supply last longer.

Some horses need foot protection in winter, which might mean snow pads are used to keep feet free from packed snow and ice.

Lesson horses especially need good-quality pads since they often work multiple times a day and carry riders of varying abilities and sizes.

Here are hand-warming tips for horse owners who have chores or riding to attend to in cold weather.

Keeping your feet and toes toasty during winter horse activities or chores is important.

This article focuses on clothing that is heated by batteries for extra warmth.

Safely storing hay so that it stays fresh, doesn’t start a fire, and isn’t a hazard to humans or horses in the barn is key.

Some situations when traveling require you to purchase hay at your destination. Here are some tips on getting the best hay on the road.

Converting to bulk rather than bagged bedding is one way that stables can save on expenses.

Looking for something clients can do when they can't ride? Here are three tips you can use for your equine business.

You can help the horse industry and your bottom line by starting an after school or weekend youth riding program at your facility.

Keeping a program fresh and fun also helps to keep boarders of all ages active during slower months.

In marketing for new clients for your equine facility, it’s important to be clear and intentional about your goals and services to attract like-minded people.

Understand your equine business cycle and think outside the box about ways to offset a seasonal decline in revenue.

Here are tips for managing the horses that are lower on your herd's pecking order.

Horses have a natural tendency to alter the social hierarchy based on the herd’s needs and to encourage cohesion, but the human-horse interaction changes that dynamic.

Bad behavior can be caused by a physical problem or it can be learned.

Spookiness in horse might be hereditary, learned or caused by a physical problem.

Having a herd-bound horse is stressful to the animal and to the owner.

Understanding the issue causing the "sour" response will help you determine how to work with that horse.

Once the veterinarian has ruled out or treated a physical problem, look toward individual horse preferences and idiosyncrasies.

Recognizing change in the dynamics in a herd is as important as watching horses that appear to be chronically subordinate.

Playful horses might need to be grouped with other exuberant individuals so that those less inclined to engage in play have a chance to rest.

Run-in sheds can offer much-needed relief from summer's heat, and here are tips to make them more efficient.

You’ve built a great equine business, and although your exit is a long way off, now is the time to consider what will happen after you leave.

Make sure your fire prevention is up to snuff, and that your automatic waterers are doing their jobs.

Installing security cameras in your horse barn or stable can keep your property and animals safer and give you peace of mind.

Make sure that neighbors know that you are doing all that you can to run your equine business while being a good neighbor.

Using your stable's horses for community events and festivals can bring in extra money, but you must have the right horses and training to be safe.

Work with your horses ahead of time to ensure they will be good citizens and not be scared of being in a parade or event.

As part of our Horses in the Community series, we look at the possibility of using your equines for weddings.

Making an effort to educate non-horse neighbors can go a long way in alleviating tensions over muck on the roads and shared pathways.

Here are four tips to make your word-of-mouth marketing efforts grow this year.

An effective marketing strategy is built around understanding the business’ target audience.

Whether taking a horse to an event or gathering fellow riders to help a charity, your equine facility can give back to the community.

Horse facilities and boarding stables can give back to the industry through coaching the next generation.

Those who run equine businesses that give back to the community enjoy many benefits, including the "feel-good" reward of giving back.

In this series, we will look at the different ways you can give back to the community with horses.

Once you decide on a cell phone policy that is practical for your barn, put it in writing and ask employees to sign an acknowledgement of it.

Apps on your mobile device can help you find goods and services that your horse business might need.

The ultimate goal of any marketing strategy is to keep communication flowing between you and current clients and to introduce new clients to your barn and convert them into clients.

Done well, e-newsletters are a trusted resource to current and potential clients.