June 8, 2013 — The American Morgan Horse Association (AMHA) is pleased to announce that starting Jan. 1, 2014, its membership structure and associated benefits will be modified.
The changes are a result of a nine-month research project conducted by the AMHA Membership Committee, led by Sara Foy and Mari Sanderson. Three surveys and a series of interviews with nearly 300 people targeting non-members, previous members and current members were conducted.
Starting Jan. 1, 2014, AMHA will offer one class of membership with the following types: Annual Individual, Annual Youth, Annual Household/Business, Youth Life, and Adult Life.
For Annual Individuals, the following levels and benefits will be offered:
A. Associate-$40
This level includes voting rights, Members Only access to www.morganhorse.com, retail discounts and eligibility for program participation (Open Competition and Pathways only). This level does not include registry discounts and AMHA showing privileges.
B. Standard-$70
This level includes voting rights, Members Only access to www.morganhorse.com, eligibility for program participation (Open Competition, Pathways, and Champion Title only), registry online all year, showing privileges and discount on registry and retail.
C. Premium-$125
This level includes all of the Standard Level benefits, plus a subscription to The Morgan Horse magazine, one gift item, free enrollment in the program of your choice (Open Competition and Pathways only), and registry work processed within one week (if all information is provided).
A member may upgrade from Associate to Standard or Standard to Premium at any point during the year. The fee will be the difference in price plus $5.
For the Annual Household/Business membership, the following levels and benefits will be offered:
A. Associate-$40
This level includes voting rights, Members Only access to www.morganhorse.com, retail discounts and eligibility for program participation (Open Competition and Pathways only). This level does not include registry discounts and AMHA showing privileges. Limited to one authorized voter.
B. Standard-$70
This level includes voting rights, Members Only access to www.morganhorse.com, eligibility for program participation (Open Competition, Pathways, and Champion Title only), registry online all year, showing privileges and discount on registry and retail. Limited to one authorized voter and maximum of two competitors.
C. Premium-$125
This level includes all of the Standard Level benefits, plus a subscription to The Morgan Horse magazine, one gift item, free enrollment in one program of your choice (Open Competition and Pathways only), and registry work processed within one week (if all information is provided). Limited to one authorized voter and maximum of two competitors.
Person(s) may upgrade from Associate to Standard or Standard to Premium at any point during the year. The fee will be the difference plus $5.
An Adult Life AMHA membership will be $1,500 to receive Standard benefits, and you may upgrade to premium level benefits for an additional $50 per year.
An annual Youth membership will be $20 and a Youth Life membership will be $125. Both receive standard level benefits.
“We are pleased to offer Morgan enthusiasts a variety of ways to be involved with the breed and AMHA,” said AMHA Executive Director Julie Broadway. “We are confident everyone will find one that’s just right for them!”
“We feel these changes will better meet the needs of our diverse members and offer everyone a wider variety of options and choices to fit their lifestyles,” said committee co-chair Mari Sanderson.
Look for more information these changes in the coming weeks.
Founded in 1909, the American Morgan Horse Association is a non-profit organization serving more than 50,000 Morgan horse owners, breeders, exhibitors and enthusiasts throughout the United States. AMHA serves as a parent organization to more than 90 recognized Morgan horse clubs and national organizations.
