California Chrome Inspires Regular People to Seek a Connection with a Horse

1,000 stables nationwide are opening their doors to welcome newcomers to horse activities as part of the 100 Day Horse Challenge.

California Chrome’s story is an inspiration that confirms the transformational power of the horse.The Martin and Coburn families, who co-own California Chrome, started out as casual racing fans who then moved into breeding and owning racehorses. Though not everyone goes to a racetrack, gets so inspired that they decide to get into the racehorse business and finds themselves with a Triple Crown contender on their hands, everyone can find their own joy in a horse experience.

Time to Ride, an initiative of the American Horse Council, is opening up opportunities for people to experience horses across the country.From horse racing to trail riding, riding lessons, and everything in between, Time to Ride is designed to help newcomers connect with horses. Starting May 31, more than 1,000 stables across the country are participating in the Time to Ride 100-Day Horse Challenge.They are all offering a variety of fun horse experiences to newcomers and possibly inspiring the next Triple Crown owners or even Olympic hopefuls.

No matter the outcome of the Belmont Stakes, all can find inspiration in California Chrome, “America’s Horse” from a modest background who rose to the highest levels of horse racing. Time to Ride welcomes all racing fans and others interested in horses to visit to find a fun introductory horse experience locally.

Time to Ride is an initiative of the American Horse Council’s marketing alliance, formed to connect people with horses. It is designed to encourage horse interested consumers to enjoy the benefits of horse activities. The AHC marketing alliance is made up of the following organizations: the American Horse Council, the American Association of Equine Practitioners, Active Interest Media, the American Quarter Horse Association, Dover Saddlery, Farnam, Merck, Merial, the National Thoroughbred Racing Association, Purina Animal Nutrition LLC, Platinum Performance, United States Equestrian Federation, and Zoetis.

The American Horse Council is a non-profit organization that includes all segments of the horse industry. While its primary mission is to represent the industry before Congress and the federal regulatory agencies in Washington, DC, it also undertakes national initiatives for the horse industry. Time to Ride, the AHC’s marketing alliance to connect horses and people, is such an effort. The American Horse Council hopes that Time to Ride will encourage people and businesses to participate in the industry, enjoy our horses, and support our equine activities and events. The AHC believes a healthy horse industry contributes to the health of Americans and America in many ways.






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