Sept. 17, 2013 — Flair LLC, makers of the FLAIR Equine Nasal Strip, is pleased to announce its continuing sponsorship of the Woman’s Professional Rodeo Association (WPRA), the WPRA World Finals Rodeo, and the additional sponsorship of the newly formed WPRA Wellness Program.

Flair LLC will provide the WPRA with financial support, as well as product for competition awards. And, with our commitment to the health and welfare of the equine athlete, FLAIR LLC is proud to be the first corporate sponsor of the WPRA Wellness Program, a program that sets forth the WPRA’s commitment to the health, welfare and safety of both horses and WPRA members.

Aligned with the United States Equestrian Federation’s drug compliance program and standards, the WPRA Wellness Program sets the accepted standard for, and use of, medications for therapeutic purposes throughout the WPRA competition program. The Wellness Program also facilitates the WPRA drug policy enforcement and testing rules and procedures 

The WPRA, headquartered in Colorado Springs, Colorado, is the oldest women’s sports association in the country–the only one governed entirely by women. With a professional payout of over $5.2-million in 2012, the WPRA approves 1,300 events (500 rodeos and 800 jackpots) for its 2,500-plus members. For more information about WPRA please visit http://wpra.com. For more information about the WPRA Wellness Program please visit http://wpra.com/equine_drugs.asp.

FLAIR Strips provide drug-free support and protection to the respiratory system of the hard-working equine athlete. FLAIR Strips are proven to reduce airway resistance, reduce lung stress and bleeding, reduce fatigue and shorten post-exercise recovery time. For more information about FLAIR Strips please visit http://flairstrips.com.