SmartPak Celebrates Four Years of Healthier Horses with ColiCare

Colic is a potentially deadly and unfortunately common condition that affects horses of all ages, breeds, and disciplines. In fact, the American Association of Equine Practitioners (AAEP) estimates 900,000 horses will colic each year in the U.S. alone. For some horses, surgical intervention is the only treatment option, but unfortunately between the surgery itself and the post-operative care, it can become quite expensive. That’s why SmartPak developed ColiCare, a program that provides horse owners with a simple way to protect themselves and their horses.

ColiCare is a FREE wellness program that provides up to $7,500 in colic surgery reimbursement. It brings together SmartPak’s best hindgut supplements with annual wellness care from a veterinarian to help keep horses healthy. ColiCare was launched in 2012 and was recently named the number one recommended colic surgery reimbursement program in an independent survey of equine veterinarians.

ColiCare is popular with both horse owners and veterinarians alike. To this day, thousands of horse owners have been enjoying the ultimate peace of mind by supporting their horse’s digestive health and ensuring they have the financial resources to provide the care every horse deserves. With six different supplement formulas that are ColiCare eligible, from basic hindgut support to multi-purpose formulas that cover joint, hoof, coat, hindgut and stomach health, customers can select the best supplement for their horse’s needs. Melody L. from Roanoke, VA said “SmartDigest Ultra helps ensure that Valsar’s hindgut is getting the best care we can give it and I love the peace of mind I get from the ColiCare program.”

For those horse owners who have faced the difficult decision to put their horse through surgery, ColiCare has been there to help ease an already worrisome situation. Annie Favreau said “Having ColiCare took the stress and financial burden out of the picture. We were able to make all the best choices for Rocky’s care and well-being.”

Signing up for ColiCare is easy – horse owners can enroll over the phone or with a quick visit to SmartPak’s website, and there’s no additional paperwork required! To learn more about the ColiCare program, or to enroll your horse, visit to get started.

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness. With the success of this simple and convenient feeding system, SmartPak has continued to expand its offering of quality products, including its own line of more than 55 supplement formulas called SmartSupplements, and a wide variety of tack, equipment, and supplies. The company has grown rapidly each year and is now the largest retailer of equestrian products in the United States. SmartPak’s success has been powered by a passion for delivering an unbeatable customer experience, and the company has been recognized with a Bizrate Circle of Excellence award five years in a row, as well as receiving an “Elite” rating from STELLAService. A nine-time Inc. 500/5000 honoree, SmartPak is the only equine company ever named to the Inc. 500 list.






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