SmartPak Releases Top Ten Horse Names for 2011

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PLYMOUTH, MA. (January 18, 2012) – SmartPak, the nation’s leading equine online and catalog retailer, and creator of the patented SmartPak™ supplement feeding system, has just released the Top 10 List of the most popular horse names for 2011.

Leading this year’s list is “Buddy”, which regained the first-place position it owned in 2009, bouncing back from a ninth place finish in 2010. Rounding out the top three are returning champions “Jack” and “Max”.

The Top 10 List is drawn from the more than 50,000 horses that are fed their supplements in SmartPaks each day. Custom-packed to meet the needs of each horse, every daily dose SmartPak is labeled with that horse's name - making feeding mistakes virtually impossible, and giving the company unique insight into naming trends among well-cared for horses.

There are no newcomers to the Top 10 List this year, as the seventh through tenth place names have each appeared in the list at least once before. However, “Rocky” and “Cody” stand out as perennial favorites, with seven appearances each since 2001, the first year supplements became available in daily dose SmartPaks.

Standouts not making the Top 10 List for 2011, but deserving recognition for their uniqueness are “Terrorizer”, “Sweet Cornflake”, and “Divas Wear Prada”.

SmartPak’s Top Ten Most Popular Horse Names for 2011:

1. Buddy 6. Bella

2. Jack 7. Chance

3. Max 8. Blue

4. Rocky 9. Teddy

5. Beau 10. Cody

“As riders ourselves, we look forward to the Top 10 List every year,” said Colby Balazs, SmartPak’s Vice President of Marketing. “It’s a great feeling knowing that these are real horses that we’re making a difference for every day. Plus it’s always fun to see if our own horses’ names made the list.”

To start ordering SmartPaks for your horse (and join the Class of 2012 horse names) head to SmartPak.com or call 1-800-461-8898 today! To check out the Top 100 List, visit SmartPak.com/Top100.

About SmartPak Equine

Founded in 1999, SmartPak Equine is the country’s largest online and catalog retailer serving the needs of the active and engaged horse owner. The patented SmartPak™ supplement feeding system has simplified the process of feeding horse supplements and medications, making it easier for thousands of riders to keep their horses healthier by ensuring their supplements are being fed correctly. SmartPak’s diverse and expansive product offering includes its own line of supplements, tack, and horse blankets as well as an extensive selection of leading brands of equine health, apparel, tack, and equipment. A seven-time Inc. 500/5000 honoree, SmartPak is the only equine company ever named to the Inc 500 list. SmartPak’s customer service has received an “Excellent” rating from STELLAService, a leading independent reviewer. In 2011, SmartPak was awarded the Bizrate Circle of Excellence Platinum Award. SmartPak is backed by Waltham, MA-based North Bridge Growth Equity.