Ariat Partners with Leading Camouflage Company

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Ariat International, the leader in innovative Western and English footwear, apparel and accessories, launches a new line of men’s hunting boots featuring leading camo pattern, Realtree Xtra. Ariat has licensed the Realtree Xtra camouflage pattern for the new Fall 15 line and beyond.

The collection includes six men’s hunting boots:

  • Conquest 6” H20
  • Conquest 8” H20
  • Conquest 8” H20 Insulated 400G
  • Conquest 8” H20 Insulated 800G
  • Conquest Pull-On H20
  • Conquest Pull-On H20 Insulated 400G

All boots feature Ariat’s new ATS Pro, a footbed technology with upgraded comfort that delivers heightened performance for reliability in a variety of outdoor environments; Waterproof Pro construction with waterproof full-grain leather and water repellent 900D nylon in Realtree Xtra; ScentMask, an add on that disguises human scent and avoid being detected by prey; shock absorbing EVA midsole and Duratread outsole with non-tracking tread design, among many other specific technologies for each boot.

“We saw an opportunity in the hunting market to bring Ariat’s unique western-influence to a collection with the technology and comfort that is synonymous with the Ariat brand,” said Soyala Breen, Senior Director, Global Footwear Merchandising – Work & Outdoor at Ariat International. “In entering this new category for Ariat, partnering with Real Tree, the market leader in hunting camo patterns, was the ideal choice. We are excited to launch a collection of hunting boots featuring Realtree Xtra Camo, built with a variety of performance features for different climates and conditions.”

“Ariat provides such unique technologies in their hunting boots, which appeals to a variety of hunters,“ said Realtree Marketing’s Dodd Clifton. “Partnering Realtree and Ariat is a great fit; by bringing Realtree’s Xtra pattern to Ariat’s popular hunting boots we are widening the product offerings to hunters both recreational and professional.”

Availability
The line of Ariat hunting boots featuring Realtree Xtra is available in a variety of men’s sizes, including widths of D and EE. The collection has a retail price range from $189.95 to $219.95 and is available now at designated fine Outdoor stores and other Ariat retail partners as well as ariat.com.

Ariat International, Inc. is the leading manufacturer of innovative performance equestrian footwear and apparel. Featuring a patented technology designed to deliver stability, durability and comfort, Ariat pioneered the application of advanced athletic shoe technology into English riding boots and authentic Western boots. Ariat products are sold in a network of retail outlets throughout the world. For more information about Ariat products or for the Ariat retailer nearest you, contact Ariat at 800-899-8141 or visit www.ariat.com, https://www.facebook.com/AriatInternational and https://twitter.com/Ariat.