Platinum Performance Launches Comprehensive Equine Prebiotic, Probiotic and Wellness Formula

Platinum Performance has announced the launch of Platinum Performance GI.

Platinum Performance announced the launch of Platinum Performance GI.

Platinum Performance has announced the launch of Platinum Performance GI. This veterinary-developed formula provides a gastrointestinal-focused approach to total equine health by providing omega-3 fatty acids, antioxidants, vitamins, trace minerals, along with Bio-Sponge, prebiotics, probiotics and glutamine for GI support.

Equine gut health is not only important for proper digestion but also immunity, as an estimated 70-80% of the immune system lives in a horse’s gastrointestinal system. “Platinum Performance GI is a novel formula,” says Meri Stratton-Phelps, DVM, MPVM, DACVIM, (LAIM), DACVN. “By combining the beneficial nutrients in Platinum Performance Wellness with ingredients designed to support gastrointestinal health, immunity, and a robust gastrointestinal microbiome, this unique product has the potential to use nutritional therapy to promote whole body wellness for horses in an exciting new way.”

Platinum Performance GI now accompanies Platinum Performance Equine and Platinum Performance CJ as the third comprehensive wellness and performance formula offered by the company, which has researched and created veterinary-developed formulas since 1996. 

“We see great strides being made in veterinary research with linking the health of the gut to the overall health of the horse, disease potential and ability to maintain health and a long performance career,” says Mark Herthel, CEO of Platinum Performance. “We witness the impact of therapeutic nutrients every day in our own practice and in practices across the country,” he says. “Every horse can benefit from a healthy gut, and we’re just now scratching the surface of what we believe will be a significant focus of veterinary medicine in the future.”

Platinum Performance GI brings together omega-3 fatty acids, antioxidants, amino acids, vitamins and trace minerals for a horse’s total body health and performance with powerful gut-specific prebiotics, live probiotics and glutamine to nourish the beneficial “good bacteria” in the gut and support digestion, nutrient absorption and efficient utilization of calories. This formula is being used for horses that have trouble maintaining weight, have loose stools or occasional bouts of diarrhea, are in training or competition, and for those horses on any type of antibiotic or NSAID treatment.

Platinum Performance GI, like all Platinum Performance formulas, is produced at the company’s cGMP facility in California’s Santa Ynez Valley horse country, and undergoes the highest level of testing for quality, potency and purity. In addition, qualifying horses that receive Platinum Performance GI daily are eligible for up to $10,000 in colic surgery reimbursement through the Platinum Colic Coverage program.

Platinum Performance GI is now available in both buckets and Platinum PAKs. For questions, call a Platinum Advisor at 800-553-2400 or visit






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