SmartPak Announces New SmartBug-Off Ultra and the Equinox 365 Program

The transition from winter to spring can only mean one thing–bug season. SmartPak is excited to announce the addition of a new insect deterring supplement, SmartBug-Off Ultra, to its line of SmartSupplements. This supplement offers superior defense against annoying insects and is available at a discount as part of the new Equinox 365 program, which provides targeted support based on the season.

As a horse owner, you want to do everything in your power to help keep your horse comfortable and less bothered by pesky insects this summer. New SmartBug-Off Ultra provides higher levels of garlic, brewer’s yeast,and apple cider vinegar than original SmartBug-Off for the ultimate insect defense. SmartBug-Off Ultra also provides additional skin and coat support from higher levels of MSM and fish oil, which are especially beneficial for horses prone to skin issues in summer.

“We’re thrilled to announce that we’ve made our best-selling SmartBug-Off even better with the launch of new SmartBug-Off Ultra,” said Jessica Normand, SmartPak’s Senior Director of Equine Health. “Plus, with the Equinox 365 program horses will get the benefit of year-round wellness, and their owners will get year-round peace of mind at a great price!”

When your horse is enrolled in Equinox 365, their SmartPaks will automatically be updated from SmartBug-Off Ultra in the warmer months to SmartOmega 3 Ultra when the weather cools off, for targeted support all year-round. SmartOmega 3 Ultra provides nutrients such as omega 3 fatty acids, plus vitamins A and E, two antioxidants found in fresh pasture. These are especially important to supplement in the winter when such pasture may be limited. Omega 3 fatty acids also help to support cellular health and a normal inflammatory response throughout the body.

Equinox 365 allows horse owners to take great care of their horse in any season, so SmartPak offers a 20% discount to help make this program affordable to everyone. When your horse is in the Equinox 365 program, you’ll pay just $19.95 per month for either SmartBug-Off Ultra or SmartOmega 3 Ultra in SmartPaks!

Equinox 365 makes supplementing simple by taking the guesswork out of when to adjust your horse’s supplement program. You’ll no longer have to guess when the bugs might come out or remember to make the seasonal adjustments to your horse’s order. SmartPak will automatically adjust your order at the optimal time based on your geographic area. Signing up is easy–simply purchase the product in SmartPaks and the rest will be taken care of!

Visit to get your horse started or to see all of the products and programs SmartPak has to offer.

From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness. With the success of this simple and convenient feeding system, SmartPak has continued to expand its offering of quality products, including its own line of more than 55 supplement formulas called SmartSupplements, and a wide variety of tack, equipment, and supplies. The company has grown rapidly each year and is now the largest retailer of equestrian products in the United States. SmartPak’s success has been powered by a passion for delivering an unbeatable customer experience, and the company has been recognized with a Bizrate Circle of Excellence Platinum award as well as an “Excellent” rating from STELLAService. An eight-time Inc. 500/5000 honoree, SmartPak is the only equine company ever named to the Inc. 500 list.






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