Preparations for the Alltech FEI World Equestrian Games 2014 in Normandy

With 278 days until the event, Alltech FEI World Equestrian Games 2014 in Normandy could be moving forward at a trot. Instead they've opted for a gallop. With less than a year to go, November is...

With 278 days until the event, Alltech FEI World Equestrian Games 2014 in Normandy could be moving forward at a trot. Instead they’ve opted for a gallop. With less than a year to go, November is marked by a 3-stage preparation that is being kept on a tight rein.

• Ticket sales for the general public open on 18 November: 15,000 passes to be snapped up!

Following on from the equestrian family, the ticket office is now open to all, from a French and overseas public, to individuals and businesses. This phase relates exclusively to the sale of tickets grouped into a Pass format. In total, this second stage of the launch will offer up to 15,000 passes through until 3 March 2014.

This latest offer is set to be both comprehensive and complete. It offers the public the chance to enjoy a whole day (or two) at the Games. It is characterized by its diversity: all the different disciplines are open to you thanks to a choice of 25 passes (18 Discovery Passes and 7 Sensation Passes. The Discovery Pass, which is very appealing for non-specialists in particular, groups together one to three disciplines. The Sensation Pass, most sought after by connoisseurs, offers the best of one or several disciplines, with the added guarantee of a place at a final. Whatever the case, the Pass ensures access to the Games Village on days when it is valid.

This second phase of the ticket sale launch is offering some attractive rates, with a 20% reduction on the unit price of the ticket. The passes cost upwards of €16.00. A 50% reduction is offered to children of 12 and under so the whole family can benefit.

It’s worth pointing out that the first phase of the ticket sale launch proved to be a tremendous success with over 33,500 passes already reserved, in France and the rest of the world, by the equestrian family (which equates to over 130,000 places): 50% of the tickets have been sold to overseas members and federations, 40% to French clubs and members (22% of which are local, 22% from border regions and 20% from Ile de France), and finally 10% to partners. This result is higher than predicted, as these figures weren’t expected before the end of 2013.

The sale of places in France, throughout the various phases of the process, will largely be made online, on the event website, as well as via Facebook, on the event’s official page or, finally, via telephone by calling 0033 811 26 2014 (Price of a local call in France, though there may be additional costs according to your operator).

• The Alltech FEI World Equestrian Games 2014 in Normandy, VIP guests at the Salon du Cheval (Horse Show).

The Salon du Cheval 2013, organized in Paris Nord Villepinte from 30 November to 8 December, will be strongly influenced by the Alltech FEI World Equestrian Games 2014 in Normandy. Indeed the event will even be the VIP guest at the horse show.

On show on the stand for the Games (located at 5A H130), with a livery that reflects the event’s colours, will be their dedicated van that has criss-crossed the length and breadth of France this year. It will be possible to reserve tickets for the competition via a set of Internet terminals installed on the stand. Each visitor will be able to immerse themselves in the competition’s various sporting disciplines thanks to the ‘1 day/1 discipline’ operation. Demonstrations will be proposed everyday in the presence of champions or specialists in different disciplines: jumping, eventing, dressage, driving, vaulting, horseball, polo, para-dressage and reining.

In the entertainment department, there are a number of surprises in store with the presence of the two official mascots, Norman and Pom’Pommette, who will be out to meet the public all around the show. Scratchcards will also be distributed amongst the public for no extra charge and the Numéro Gagnant (Winning Number) game will give visitors the chance to win goodies, with JEM gift boxes, an Integral Pass and numerous gifts from the Games’ partners also up for grabs.

Normandy has the place of honour in the Paris procession on 24 November
On Sunday 24 November, one week before the opening of the Salon du Cheval (Horse Show), the traditional equestrian procession, a familiar spectacle on this its 18th year in the capital’s streets, will honour the Normandy region as a theatre for The Alltech FEI World Equestrian Games 2014. The procession will call in at the Longchamp racecourse, Porte Maillot, Le Boulevard Haussmann, the Eiffel Tower and the Trocadéro. The Normandy region will be represented by 17 carriages and 30 riders, dressed in the event’s colours.

• The recruitment of volunteers enters its most active phase from 12 November.

Since the start of the operation, nearly 5,000 candidates have signed up to participate in the event. The Organizing Committee must now select and train some 3,000 people, a vast contingent of volunteers who will be allocated a specific role from the number of posts planned in the organization. Among the most original of these posts are assistant usher, mascot and assistant rabbit.

The candidates will all be seen individually between 12 November and 14 December, by one of the 50 ‘recruiters’ that are rallying together for this vast operation. Those people who are selected will then benefit from special training in the months running up to the event. The majority of the candidates will be from French regions, but the Organizing Committee has also received applications from Chile, Mexico, Sweden, Norway, Italy, Spain, Canada, the United States, Germany and the UK.

The recruitment of the volunteers is taking place on two sites; the first in Caen and the second in Paris from 12 to 22 November at the CNOSF (France’s National Olympic and Sports).

We’d like to take this opportunity to announce the new partners which have joined the adventure: Land Rover, France Télévisions, CBS Outdoor and Mercury.

The Alltech FEI World Equestrian Games 2014 in Normandy mark the beginning of a whole succession of international sporting events in France: UEFA EURO 2016, the 2017 World Handball Championships and the 2018 Ryder Cup. Held every four years, alternating with the Olympic Games and under the authority of the International Federation for Equestrian Sports (FEI), the World Equestrian Games are the biggest equestrian event in the world. They will be held from 23 August to 7 September 2014. The event brings together eight official disciplines over a period of two weeks of competition: jumping, dressage, eventing, driving, reining, vaulting, endurance and para-dressage. Over 60 nations and nearly 1,000 athletes will come together to demonstrate equestrian competitions of the highest standard to the 500,000 visitors expected at the various sites. For more information visit






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