Ride Alert Now Available Through Dover Saddlery Online and in Stores

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Ride Alert is very excited to announce that the renowned Tack Store Dover Saddlery are now carrying Ride Alert in their online catalog and through their large network of retail stores.

"We are looking forward to working closely with Dover Saddlery to spread the word about Ride Alert and just how important it is for every equestrian to have ID on themselves and their horse. Dover is the leading Tack Store in the USA, and we feel proud to have been included in their range of top level products. I know I love to spend time browsing among the thousands of great products available in my local tack store, and now everyone can find a Ride Alert easily to hand the next time they visit their nearest Dover Saddlery store, or in Dover's online catalog if they can't get directly to the store.

No one wants to be involved in a horse riding accident, but unfortunately paramedics are called to riding accidents all too frequently. By joining Ride Alert you are allowing yourself to be identified quickly and for the emergency services to learn of any medical conditions or allergies that may affect your treatment. It also means your family can be informed as soon as you're found rather than being left worried at home."

Dover Saddlery, Inc. (NASDAQ: DOVR) is a leading multichannel retailer of equestrian products in the United States. Founded in 1975 in Wellesley, Massachusetts, by United States Equestrian team members, Dover Saddlery has grown to become The Source for equestrian products. Dover offers a broad and distinctive selection of competitively priced, brand-name products for horse and rider through catalogs, the Internet and company-owned retail stores. Dover Saddlery, Inc. serves the English rider and through Smith Brothers, the Western rider. The Source, Dover Saddlery and Smith Brothers are registered marks of Dover Saddlery: For more information, please call 1-978-952-8062 or visit www.DoverSaddlery.com.

Ride Alert is a US based partner of the AlertID Group who have been providing ID support services in the UK for over 15 years. Awarded “Editor’s Choice” and “Best Buy” in a November 2013 Horse Journal article, Ride Alert provides a simple online means to identify you and your horse and to record your medical and emergency contact details for later use by anyone who may need them in the event of an accident or illness. Ride-Alert has been developed to provide peace of mind for riders and their families. As well as providing visible identification products for riders, horses and property, there is also the added comfort of having a 24/7 Emergency Support Team on call and ready to assist in any emergency situation.For more information visit http://www.ridealert.us/ and like us on Facebook at http://www.facebook.com/ridealert247.